Environmental consciousness has
been at the forefront of society for a while and it helped create the rise of
use in public transit from 2003 to 2008. While the environmental movement isn’t
new, it cannot be marginalized. Going "green" has been a term that I've heard since birth. The public of the 21st century is
definitely well aware of the benefits of mass transit towards the environment:
“Transit has been sold as a way to solve…air quality and other environmental
problems and make places more livable” says Genevieve Giuliano of University of
Southern California’s School of Policy, Planning and Development (Bellitteri,52). One of the ways mass transit
is “sold” or advertised is to appeal towards people’s desire to be
environmentally friendly.

But, was going "green" a big enough push for people to move to mass transit?
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